Customer reviews ( Trust you's )

Every post that is written by a customer is a step in which the customer is  trying to reach the hotel as they did not have the time to contact the hotel in person. Thus, i think that not all reviews should be responded to but the social media plan should be to respond to selected topics. The negative topics should be replied to immediately however , if clients also have something good to say about the hotel then the hotel should also take the time to respond back to  a few of these comments.

How hotels will be able to provide value towards guests who will end up taking a look a the webpage and guest responses is that  they will know that the hotel takes the time to respond and talk to there clients. Thus, if a guests has something to say they know that they will get a response by the hotel.

A social media expert. This is someone who knows and understands the way in which social media works and also all the different types of social media platforms to reach all the different clients. This should be under the Information technology department under the network system administrator.

The hotel is able to keep track of the solved complaints by updataing there information based on the client who complained. Thus, once the guest is in the hotel the hotel should be vigilant of the client and take extra care to make sure that they are happy and that there stay was good.

Trust you stars; This is a tool that allows a guest to share there feedback on Google and Facebook, in which allows them to influence a larger number of traveler's.

I don't think that a survey will work as well. This is because guest's need to be able to fill in a survey at there own time and passe. If they are stopped during check-in or check-out they might forget something important.

One way that a hotel would be able to collect information on a guests before they leave the hotel is by setting a timer on the television and making sure that the survey appears a day before the client leaves the hotel. Thus, the client will be able to fill in the survey before they leave the hotel.


I think that the hotel should have an in-house and also out-source their responses to guests. What the hotel should do is get the statistics from these out-sourced companies   to inform them about positive guests reviews. Then the hotel will go ahead and take care of the negative guest reviews. This way the hotel is able to make sure that no guests who has a problem is overlooked.

By Oluwasola Opakunle

Hotel Strategies for the Zoku mini appartment hotel

Please find below the link to the powerpoint presenation for the Zoku Mini appartment Hotel.





https://nl1-broadcast.officeapps.live.com/m/Broadcast.aspx?Fi=7cdfbeea9ec60d08%5Fbd9c2e4f%2D72a3%2D497f%2D9735%2Df324d66b9b96%2Epptx

Social + Mobile + Local - creating authentic guest experiences

Created using Visme. The Free Online Presentation Tool.

Innovative Idea Atypical Partnership

The hospitality industry is a industry that is very wide and includes a variety of different sectors. Hotels inparticularly  are looking for a variety of different ways to increase occupancy and also to increase the RevPar of a hotel. 

Created using Visme. The Free Online Presentation Tool.

Agumented Reality and Virtual Reality

Agumented Reality and Virtual Reality

Agumented Reality

This is a real life view of the world in which the elements are affected and made to look and act in different ways.

Virtual Reality

This is the feeling of being present in a real life or imaginary world in which the participant is able to play along and see a whole different world.










The difference between Augmented reality and Virtuel Reality


The user experience of the two types of realities are as follows

1. Augmented Reality changes the shapes and sizes of the two elements that are around the user. virtuel Reality puts the user in a different environment that affects the user and tricks the brain.

2. With the use of Augmented Reality it allows for the user to see a whole different world. As for Virtuel reality added devices are required to navigate through the different environment that has been created for the user who is in this new dimensions.


What is Google Card Board?

Google Card Board is a low cost Virtuel Reality head set that is used to encourage clients to virtuel reality headsets. The Google Card Board allows users to make the leap to purchasing and wanting to experience a virtuel reality experience.

It's importance is paramount in which it paves the way for users to want to experience and keep on experiencing a virtuel reality experience. By helping clients and guiding clients to want such an experience clients will slowly make leaps towards purchasing headsets and also participating in the virtuel reality experience.



Augmented reality is currenlty being used by clients to check the different destinations that are present in the world. Augmented Reality allows for user to plan way ahead of time to see the different restaurants that are available. Moreover, the client is able to see the service that are available in the hotel and also pick the different hotels that they would like to stay at once chosen. Furthermore, the the Augmented Reality allows of the client to see the terrain before they even travel to the destination that they are going to. Thus, this allows them to pack and be well preparied for the environment (Christina,2016).

The success factors that are used to measure the success of Agumented Reality include value proposition,customer sugments, and customer relationship. These few factors affect the way in which clients would go ahead and use the Agumented Reality.
(Kleef, Noltes, spoel, 2010)

http://www.augment.com/blog/augmented-reality-in-tourism/

Virutel reality can be used to enhance a guest experience by helping the guest know more about the environment in which they have not been too. For example, taking a look at the spa in which they have not yet been too. For example, Marriott tested out the virtuel reality at one of it's hotels in New York and London.

I think that Virtuel Reality is not just a trend but something that is very useful and very important. Hotels and countries will be able to market their products and service to client much more easerly and also

RM 1

Wearable Trench coat technology

Tecspa geofencing By Claire Van Walleghem & Oluwasola Opakunle

The Banke Hotel Screen shots of my Duda Mobile page

Find below the mobile phone URL for the mobile Page

http://mobile.dudasite.com/site/hotelbanke

Cusomer Purchase Path

The industry in which i went ahead and picked was the Auto and vehicles  industry in Australia. This industry is particular  interesting and also an industry in which people interact with each other on a daily bases. Some of the different touch points in which are present include the Social, Generic Paid Search, Email, Organic Search, Referral, Brand Paid Search, Display click and Direct.

Generic Paid Search: This is a search in which people are able to search up information that returns back with random searches.

Email: The sending of an electronic message from one computer to the next.

Organic Search:  is a method for entering one or a plurality of search items in a single data string into a search engine ( According to google).

Referral: An act of referring someone or something for consultation, review, or further action.

Brand Paid Search: This is the process of specifically  picking out a brand and searching for it online.

Display Click: This is adversting on web sites.

Direct: This is going straight to a dealership and talking to the representatives.


In general the way in which all of these help the customer is that they end up obtaining information and being informed.

How Amazon Go might affect the Hospitality Industry

The topic that i have chosen is:  “ Describe Amazon Go retail experience. How might it affect the hospitality industry? Give 3 Examples.

Amazon go is an application that has been created by the Amazon team in which allows customer to walk into a mobile supermarket. All of the items that are in the supermarket all have bar codes that have been linked up to the amazon data base. All the customer has to do is sign up for an account with amazon go and walk into the mobile supermarket. The customer only has to work in and pass by the detectors that are scanned with a mobile device to gain access and then followed by picking the item’s that they need and then the  item is added into their amazon account. Once the item has been scanned and obtained the bill is then deducted from the account holders and the bill shows up on the account. Once this is done the client is able to walk out of the store with the item that they have purchased. This  then goes on to show the ease and also the convience  that is provided for the user as they are able to simply work in and scan an item and then work out of the supermarket.

As I had introduced the amazon go and how it works it goes without saying that the experience  is one that is very convent. However, this may have some advert  effects within the hospitality industry in as it aims at taking out the restaurant area, room service and also the re-arrangement of the service floor and speed of a the delivery of a service. Firstly, the restaurant area is a place in which people are able to eat food. Moreover, with the need for things to be quick requires things to be fast as customer are not able to wait. The element of convience is what is at stake to put the restaurant area in the hospitality industry at stake(Castillo,2016) . People can not walk in and out of a restaurant and pick up their food. Only at Amazon go are they able to pick up their food and make their way out of the supermarket.  Followed by, the fact that the food service area might be at risk too. Room service can be obtained from anywhere at anytime and the customer will have their food at their hotel door when they arrive. The thing with amazon go is that the client is able to pick up what they need if an amazon go supermarket is close by. Thus, putting the service for the need of room service out.  In addition, the need for the service structure to change as the service blueprint is required of hotel restaurants to be faster and much more effective.

To conclude, amazon go is a very useful application as it does threaten the hospitality industry. As much as it might threaten the hospitality industry to be much more effect with their restaurant. It demands that hotels make sure that their restaurant are much more well equipped and time is paid attention to customers. Thus, making sure that the hotel is able to stay on it’s toes as they are able to see all the competition that is coming from a mile away and also for the continues demand of innovation.

Reference

Castillo,V.(2016) . Available at  http://www.trustyou.com/trends/what-hotels-can-learn-from-amazon-go  ( Accessed 7 January 2011).

By Opakunle Oluwasola